Cookie Policy

Cookies are small text files that may be stored on your device when you visit a website. Cookies help websites remember information about your visit, such as your preferences, session activity, cart behavior, and interactions with the site.

Bloom may also use similar technologies, including pixels, tags, local storage, session storage, scripts, and analytics tools. In this Cookie Policy, we refer to these technologies collectively as “cookies” unless stated otherwise.

Bloom uses cookies to operate our website, support account access, remember shopping bag activity, improve checkout functionality, protect against fraud, understand website performance, and enhance your shopping experience.

Cookies may help us remember your preferences, keep your session active, measure how visitors interact with our website, and improve the way our floral collections, product pages, and checkout experience function.

Essential cookies are necessary for the website to function properly. These cookies may support security, login sessions, shopping cart behavior, checkout flow, order processing, fraud prevention, and basic site functionality.

Because these cookies are required for core website operations, disabling them may cause parts of the website to stop working properly, including account, cart, wishlist, and checkout features.

Bloom may use performance and analytics cookies to understand how visitors use our website, which pages are viewed, how users move through the site, which products or collections receive engagement, and where technical improvements may be needed.

This information helps us improve loading speed, navigation, product discovery, checkout usability, content quality, and the overall Bloom experience.

Preference cookies may help Bloom remember choices you make on the website, such as region-related preferences, display preferences, saved interactions, or other settings that make your experience more personalized.

These cookies are intended to make your browsing and shopping experience smoother and more consistent across visits.

Bloom may use marketing or advertising cookies to understand interest in our products, measure the effectiveness of campaigns, deliver more relevant content, and support promotional activity across digital platforms.

These cookies may be set by Bloom or by third-party platforms that help us with advertising, social media, measurement, or campaign performance.

Some cookies may be placed by third-party service providers that support our website, such as payment processors, analytics providers, hosting services, email platforms, security tools, social media platforms, or advertising partners.

These third parties may collect information according to their own privacy policies and cookie practices. Bloom does not control all third-party cookies or how third-party providers use them.

Bloom may use local storage or similar browser-based technologies to remember certain website activity, such as cart contents, wishlist behavior, preferences, or other temporary shopping interactions.

Local storage may remain on your device until it is deleted manually, cleared by your browser, or removed by the website depending on how the feature is configured.

Most browsers allow you to block, delete, or manage cookies through browser settings. You can usually find these controls in your browser’s privacy, security, or site settings menu.

If you choose to block or delete cookies, some parts of the Bloom website may not function properly. This may affect login, cart, checkout, saved preferences, wishlist behavior, or other shopping features.

Some browsers may offer “Do Not Track” or similar privacy signals. Because there is no uniform industry standard for responding to these signals, Bloom may not respond to them in all cases.

Where required by applicable law or supported by our systems, Bloom may recognize certain browser-based privacy signals or provide additional privacy choices.

Bloom may update this Cookie Policy from time to time to reflect changes in our website, technology, legal requirements, service providers, or business practices.

When we make changes, we will update the “Last updated” date above. Your continued use of the website after changes are posted means you acknowledge the updated Cookie Policy.

If you have questions about this Cookie Policy or how Bloom uses cookies and similar technologies, please contact us at contact@madebybloom.org.